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<pre>Array ( [var] => cut_url ) </pre> Resume for Debbi B. for Advertising / Marketing / PR / Advertising, Marketing & PR in Easton, Connecticut. Search More Resumes for Advertising / Marketing / PR on Resumark.com #GWNKNHTGF
 

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Resume for Debbi B. for Advertising / Marketing / PR / Advertising, Marketing & PR in Easton, Connecticut




Occupation: Advertising / Marketing / PR Industry: Advertising, Marketing & PR
Country: United States City: Easton
State: Connecticut ZIP: 06612



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Debbi Greene B.       

         Hayes Street

Cell         Easton, CT

Digital portfolio: dgB..carbonmade.com

Profile
  • Copywriting, concepting and strategy development
  • Expertise in branding, image and name generation, and positioning
  • Experience with both bb and bc targets in both online and offline media
  • Accomplished creative partner able to find the voice of a product and its audience
  • Career Highlights
  • Integral part of marketing team launching new image, corporate website, and international
  •       branch office microsites for Boyden global executive search

  • Longtime direct mail, catalogue copywriter for MBI/The Danbury Mint collectibles and jewelry
  • Successful freelance career due to strong ability to quickly adapt to a style, learn an
  •       industry, develop a strategy, produce compelling work

  • Leader and communications expert for many child and familycentered organizations 
    including the Easton Learning Foundation, The Pilot House, Mothers of Multiples of 
    Lower Fairfield County, Easton Diversity Day
  • Experience

    Freelance Copywriter          to present

  • Instore and radio promotions for Pepsi Brands and Yum! Foods TracyLocke Partners
  • Positioning, name and concept generation for LG Appliances BrandBuzz/Y&R
  • Patient informational materials for Fairfield Orthopedic Associates American Graphic Design Award; Dart Design
  • Bb strategy and ads/direct mail for SmartMail shipping services – subsequently DHL Spine
  • Newsletters, brochures and collateral for PerkinElmer scientific instruments Connect Communications
  • Print media for IBM notebook and desktop computersBrannBlau, now EuroRSCG
  •  

    Additional Clients: The Atlantic Group, Robbett Advocacy Media, Spret Design, Sierra Marketing, 
    The Branding Life, Brandadvance, PPI Network.com, Harris Interactive, Westport Democratic Party, MagnaCare, United Nations Federal Credit union, MetLife
     
     
     

                                                                continued

     

    Debbi Greene B.      

                                                                  

    Experience continued

    Senior Copywriter, Clarion Direct     Greenwich, CT

  • Developed focus group and marketing materials/Prudential Financial Services
  • Produced direct mail/Southwestern Bell Telephone
  • Created all elements of direct mail program/British Airways Frequent Traveller 
    Programme, targeted to business travelers
  • Received internal "Clari" award as part of British Airways team
  •  
     

    Senior Copywriter, Draft Direct       New York, NY

  • Key member of team redesigning/relaunching all materials including logo, customer correspondence and advertising/Primerica term life insurance
  • Developed direct response mail and advertising for consumers and suppliers/ 
    HBO Satellite Services
  • Created consumer newspaper ads with corresponding radio spots/Beneficial Finance; 
    st place and honorable mention John Caples awards
  • Created multimedia campaign to sell video collection of "Lonesome Dove" TV miniseries/Cabin Fever Entertainment; John Caples award honorable mention
  •  
     

    Copywriter/Assistant Creative Manager, Lowe & Partners    New York, NY

  • Oversaw music production, developed print ads/Coke USA, Coke Foods brands
  • Participated in college marketing/Mennen
  • Worked directly with Creative Director, Creative Manager to run creative department, 
    assign teams, prepare new business presentations
  • Received internal "Superstar" award
  • Awards
  • American Graphic Design Award
  • Clarion "Clari" Award
  • John Caples First Prize, Finalist
  • Lowe & Partners "Superstar" Award
  • Education
  • Brandeis University, Waltham, MA; BA, English & American Literature May
  • School of Visual Arts, New York, NY,
  • British & European Studies Group, London, England,

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