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<pre>Array ( [var] => cut_url ) </pre> Resume for Deirdre M. for Advertising / Marketing / PR / Advertising, Marketing & PR in Connecticut. Search More Resumes for Advertising / Marketing / PR on Resumark.com #LOLQT79XT
 

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Resume for Deirdre M. for Advertising / Marketing / PR / Advertising, Marketing & PR in Connecticut




Occupation: Advertising / Marketing / PR Industry: Advertising, Marketing & PR
Country: United States City:
State: Connecticut ZIP:



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Deirdre M.

Hamilton Lane ▪   Darien, CT ▪ ▪

SUMMARY OF QUALIFICATION Interactive Marketing & Consulting ~ Corporate Communications ~ Fundraising & Networking Resultsoriented professional with sales and marketing experience in industry leading companies. Interacts cross functionally with multiple levels both internally and externally to produce results. Diverse background includes expertise in Marketing, Relationship Management, Corporate Communications, Project Management, and Fundraising. Extensive experience gained in both the public and private sector. PROFFESSIONAL EXPERIENCE  

Al Filippone Associates William Raveis, Darien, Connecticut                      present

Real Estate Specialist

Al Filippone Associates William Raveis is a premier Real Estate Company located in Darien Connecticut. High energy, sales and marketing minded role based on relationship building and networking.

  • Generate leads for new buyers and sellers through creative marketing and sales techniques.
  • Manage all communication with clients including extensive verbal and written communication.
  • Develop creative direct marketing pieces and email blasts in order to generate business leads and build relationships with clients.
  • Developed innovative communication strategy, including a weekly blog and internet communication, to communicate trends in the real estate industry to clients and peers.
  • Develop and facilitate creative listing presentations to potential home sellers.
  • Negotiate offers and navigate critical communication on behalf of clients during the home purchasing process.
  •  
     

    Revlon, Inc., New York, New York                            

    Director Public Relations/Corporate Communications

    Revlon is a leading mass market brand of cosmetics, skin care, fragrance, and personal care products. This position interfaced with all levels within the company and required a high level of communication skill and media savvy.

  • Responsible for external and internal Corporate Communication relative to building brand awareness with customers and employees.
  • Orchestrated and facilitated creative and successful employee presentations given by CEO and President.
  • Created communication decks for Company executives to utilize when communicating to employees and media.
  • Maintained ongoing positive relationships with consumer media in order to promote the Revlon image around the world.
  • Responsibility included creating Press Releases, Corporate Communications, Executive Speeches and the Employee Newsletter.
  • Creatively promoted employee initiatives including new products launches for brands in various divisions.
  •  

    WAMSUTTA/PACIFIC HOME PRODUCTS, New York, NY            –

    Wamsutta, a division of Springs Industries, is a leading home décor company focused on products for the bed and bath. This Public Relations centered role also had strong elements of sales training and development, employee communication, and meeting development and planning.

    Manager, Public Relations

  • Responsible for all consumer and trade press placements including HOUSE BEAUTIFUL cover story and fullpage editorials in METROPOLITAN HOME, COUNTRY LIVING, BETTER HOMES & GARDEN AND COSMOPOLITAN
  • Conceptualized and oversaw production of “Decorating with Sheets” video in association with House Beautiful and “Why Wamsutta” sales training video.
  • Developed innovative direct mail pieces for the sales force and customers touting and explaining new products.
  • Orchestrated semiannual sales meetings and press events on an ongoing basis which helped drive product awareness and meet sales goals. 
  • Responsible for overseeing and developing the Company’s Charitable Donation Program.
  • Created and developed a sales training manual for the instore merchandiser program which helped to drive sales and increase employee productivity.
  •  

    NICHOL & COMPANY, New York, NY        –

    Nichol & Company is a New York, NYbased PR agency, with a broad array of industry leading clients.

    Senior Account Executive

  • Successful track record of increased sales and new account development.
  • Placed feature stories, including two cover stories, for Westvaco Corporation and DuPont Company
  • Successfully developed and managed new product launches including Paint Scents PaintonPerfume.
  • High degree of specialization in consumer and beauty products and home furnishings.
  • Developed new business leads, marketing strategies and media lists for new business proposals.
  •  

    Account Executive –

  • Responsibilities included counseling clients, developing and implementing publicity programs, writing press releases, pitch letters and monthly activity reports.
  • Planned coordinated and supervised special events and press conferences to generate media attention for DuPont Company and Dux Interiors.
  • Participated in new business presentations which resulted in acquiring clients such as Dux Interiors and Duxiana.
  • Established media contacts at consumer and trade publication which resulted in placements for Westvaco Corporation, DuPont Company and Delegar.
  •  
     

    PERSONAL EXPERIENCE

    Stay At Home Mom          Present

    Continued to cultivate business skills used in work environment through extensive volunteer work and active involvement in the community.

  • Serve on the Board of Directors for the YWCA in Darien, Connecticut.
  • Serve on the Board of Directors for the Darien Community Association.
  • Actively involved in the Cystic Fibrosis Foundation including position as CoChair Fundraising initiatives.
  • Led fundraising initiatives on behalf of the Cystic Fibrosis Foundation including networking with organizations and individuals in order to solicit donations to meet organizations fundraising goals.
  • Committee Member on behalf of Tamarack Country Club in Greenwich, Connecticut.
  • Executive Board member Middlesex Middle School, Darien, Connecticut.
  •  

    EDUCATION

    Iona College, New Rochelle, New York

    Bachelor of Science

    Major: Marketing 

    SKILLS

  • PC and Macintosh proficient
  • Microsoft Office Word, Excel, and PowerPoint
  • Great organizational skills
  • Public Relations and Marketing Skills
  • Excellent Verbal and Written Communication Skills
  • Fantastic People skills

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