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<pre>Array ( [var] => cut_url ) </pre> Resume for Brad R. for Consultant / Advertising, Marketing & PR in Muscatine, Iowa. Search More Resumes for Consultant on Resumark.com #6YB5TAK5B
 

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Resume for Brad R. for Consultant / Advertising, Marketing & PR in Muscatine, Iowa




Occupation: Consultant Industry: Advertising, Marketing & PR
Country: United States City: Muscatine
State: Iowa ZIP: 52761



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Bradley J. R.

           

N. Hilltop Drive  h

Muscatine, Iowa   c 
 

Professional Experience 

Skills

  • Business writing and editing for printed lit, ad campaigns, press releases, and web
  • Strategic planning – communications, media, public relations, web, trade shows
  • Project management and work flow coordination skills
  • Merger/acquisition communications
  • Crisis management
  • Website and social media management
  • Public speaking, presentations and executive speech writing
  • Advanced skills in all MS Office programs
  • Photography and design – video & still, use of Photoshop and Quark
  •  

    Freelance Communications & Public Relations, Muscatine, Iowa Jan to Current

          Serving the strategic communications and public relations needs of local companies and nonprofits.  

    Bridgestone Bandag, LLC, Muscatine, Iowa  to Dec

    Marketing Communications Manager

    Developed ongoing campaign strategies and created marketing/promotional materials for $ million Vehicle Services Group consisting of three subsidiaries: Speedco Lube and Tire, Truck PM Plus, and MaintenanceIO.  Created written copy for press releases, executive memos, speeches, and scripts and implemented marketing communications campaigns, overseeing production and maintaining identity among all Bandag brands. Interacted with senior group management to develop appropriate budgets and produced presentation tools for the sales force. Assisted with planning, setup and operation of trade shows, coordinating efforts with inhouse design team and external vendors.

  • Identified and developed marketing campaign to attract an untapped market, creating exclusive promotional deals with a major RV OEM and gaining a % redemption rate on coupon offers.
  • Promoted with additional Web Marketing Management function added to current responsibilities. Oversaw the content and development of over websites in the Bridgestone Truck Tire division.
  •  

    Dometic Corporation, Elkhart, Indiana  to

    Marketing Communications Manager

    Developed ongoing marketing campaigns for four distinct product lines, including management of all visual communication elements for the North American arm of this global RV supplier. Initiated annual $ million marketing budget and managed two fulfillment center staff members. Oversaw the company’s Public Relations program, developing merger/acquisition communications for three events. Collaborated with ad agencies as necessary to accomplish marketing goals.

  • Developed new product literature and updated existing copy; maintained the company’s corporate photography library; produced and maintained three separate corporate web sites.
  • Developed and managed trade show strategy, including show management, booth design and layout of six shows per year.
  • Managed communications and trade shows for subsidiary hotel division and MiniBar™ brand refers.
  •  

     

    Bradley J. R. ~ Page  

    Marketing After Hours, Elkhart, Indiana 

    President

    Created freelance copy writing business to support local small business marketing efforts. 

    Ash Advertising, Elkhart, Indiana  to

    Account Executive

    Developed and ran the inhouse video production arm of Ash Advertising. Copy Writer for RV and marine catalogs. Researched and purchased video production gear. Prospected for projects, wrote, shot and edited corporate videos. Assisted with trade show organization for a variety of clients. 

    WSJV TV, ABC Affiliate, South Bend, Indiana  to

    Television Director

    Directed a staff of up to twelve people for two live shows each night, plus other livetotape shows.

  • Promoted from Audio Tech to Assistant Director to Director within three years.
  • Increased efficiency and employee morale by crosstraining tech crew in previously unexplored areas of television production. As a result, coworkers were eligible for promotion and pay increases.
  • Presiding director, technical switcher, graphics producer for over , live news shows.
  • Created news graphics, organized staff, previewed scripts, called all camera shots, and switched all video in a fastpaced, high stress environment.
  •  

    Education 

    Purdue University, Purdue, IN Bachelor of Arts degree in Communications

  • Founder and term President of Purdue Personal Computer Club, a university recognized student organization; Served as Vice President and Pledge Coordinator for Kappa Delta Rho Fraternity
  •  

    Community AND PROFESSIONAL Activities

    Organizations

  • Member, International Assoc. of Business Communicators, Iowa Chapter,
  • Member, Toastmasters, International, Achieved Competent Communicator designation
  • Member, Optimist International, Elkhart, IN, Served on various committees and recognized as Key Member in
  • City of Elkhart, Indiana

  • Elkhart City Cable Committee, Received this Mayoral appointment due to background in city affairs and experience in the television industry
  • Elkhart City Traffic Commission Served two terms, . Received this Mayoral appointment for the knowledge gained during City Council campaign
  • Political

  • Candidate, First District City Council, Elkhart, IN, Won primary election but lost in the general election by votes.
  • Community

  • Board of Directors, Elkhart County Council on Aging, Served in leadership at this United Way Agency including Board Vice President
  • Sunday School Teacher, Faith Based Organization, Elkhart, IN, Assisted in teaching first grade class for three years and served on various committees
  • Alzheimer’s Memory Walk Committee, Elkhart, IN Served two years as Promotions and Public Relations Chairman
  • Muscatine FFA, Muscatine, IA, – Promoted the High Schools’ record five state champion FFA teams as they travelled to Indianapolis for National Competition

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