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<pre>Array ( [var] => cut_url ) </pre> Resume for Barbara B. for Executive Manager / Advertising, Marketing & PR in Verona, New Jersey. Search More Resumes for Executive Manager on Resumark.com #PYFRTQ9D1
 

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Resume for Barbara B. for Executive Manager / Advertising, Marketing & PR in Verona, New Jersey




Occupation: Executive Manager Industry: Advertising, Marketing & PR
Country: United States City: Verona
State: New Jersey ZIP: 07044



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Barbara B.
Dodd Terrace, Verona, NJ
MarketingAgency Operations Executive
Highly successful business executive possessing a unique and desired combination of account management and
operational skills. Proven performance managing large teams with a broad range of experience in financial
management, pharmaceutical marketing, consumer DTCWOM promotions, and operational management. Adept
at process development, measurement and automation, staff development and management, and financial
management budgets, estimates, profitability. A dynamic team player with a persistent approach to identifying
opportunities and managing delivery.
New Business Development
Vendor Management/Procurement
RFPs and Contract Negotiations
Quality Management
Regulatory Administration
Staff Development
Brand Advertising/Direct Marketing
Organizational Development
Project Management
Facilities Management
P&L Responsibility
Process Development
Professional Experience
HealthEd, Clark, NJ
Senior Vice President, Operations
Reporting to the Chief Operating Officer, led and directed a + person division of an educational marketing
communications company, delivering operational services to more than large to midsize clients generating $+
million in revenue. Responsible for financial management, staff development, performance evaluations and
recruitment, account management and business planning.
Provided executivelevel operational management to cross functional teams including editorial, project management,
administration, organizational development, estimating, production, art/production studio and facilities
Supervised the project management of print, interactive, web, and CRM educational programs
Led an initiative to develop and implement vendor procurement and management resulting in a % overall savings
Worked in collaboration with the Chief Operating Officer and Chief Technical Officer in the development of a Disaster
Recovery Plan
Provided leadership in functional areas of expertise such as regulatory compliance, project management, editorial and
financial management budgets, pricing and profitability
Acted as a member of the senior leadership team and assisted in the establishment of a business unit strategy to
improve delivery and increase top and bottom line revenue
Directed facilities management including contract negotiations and buildout supervision
Led the development of a corporate process manual to remediate and improve service delivery
Oversaw financial management of projects including capacity and resource analysis and revenue forecasting resulting
in cost savings and streamlining of delivery
Led all aspects of staff development and performance management including goal setting, performance appraisals,
determination of merit increases and bonuses
Represented the senior management operations to clients on new business, RFPs, and contract negotiations
Working with SVP of Client Services, provided executivelevel account management supervision for Gerber Nutritionals
and BB Lilly
CommonHealth, a WPP Company, Parsippany, NJ
Vice President, Corporate Information Technology Operations
Reporting to the Chief Information Technology Officer, delivered operational services to the + person agency
with $ million in revenue. Responsible for service delivery, implementation of information technology projects
and training, staffing and meeting budget objectives.
Supported the Chief Information Technology Officer in the management of the capital expenditure budget
Worked in collaboration with the Chief Financial Officer to improve procurement and vendor management
Acted as a member of the leadership team to improve delivery processes throughout the organization
Handled overall management for the design, development and implementation of Sarbanes Oxley compliance audit
Coordinated annual Sarbanes Oxley audit process for IT department
Provided training on the estimating module of the financial enterprise system for the entire organization
Led and directed the implementation of an external level one and internal level two and high priority customer
service call center including the establishment of service level agreements resulting in reduced spending of %
Barbara B.
Director, Account Operations
Reporting to the Senior Vice President of Operations, managed a team of + employees charged with providing
operational support to Solara, a managed markets business division of CommonHealth. Responsible for service
delivery including regulatory compliance and project implementation.
Initiated and led client service process improvements throughout the organization resulting in cost reductions and
delivery efficiencies
Led all aspects of performance management including goal setting, performance appraisals, determination of merit
increases and bonuses
Developed a pricing toolkit for account management
Acted as a senior Client Account Manager on small client accounts. Client roster included Ortho Biotech, Abbott, and
Astra Zeneca
Developed operational training materials and led training programs
Represented the senior management operations to clients on new business, RFPs and contract negotiations
Reorganized team to create workload efficiencies and provide better alignment with employee skill sets
Account Group Supervisor
Reporting into the Senior Vice President of Account Services, responsible for managing accounts for Solara, a
managed markets business division of CommonHealth with $ million in revenue. Therapeutic areas included
neuroscience migraine, specialty glaucoma, antirheumatic pain, and cardiology hypertension.

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