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Resume for Mate K. for Manager / Supervisor / Team Leader / Advertising, Marketing & PR in Prague, Czech Republic

Occupation: Manager / Supervisor / Team Leader Industry: Advertising, Marketing & PR
Country: Czech Republic City: Prague
State: Hlavni mesto Praha ZIP: 12 000

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MATE K.                        

Date of Birth:
th October,
Place of Birth: Bekescsaba, Hungary
Nationality: Hungarian
Marital Status / Gender: Single / Male
Address: / Ke Karlovu, Prague , , Czech Republic




Advertising Work Experience

.. –

to date 

.. –


.. – .. 

Geoff Howe Marketing Communications, London & Prague –

Senior Account Manager

Handling the following account: Hill’s – Hill's Pet Nutrition / Colgate–Palmolive 

Development of integrated BBC campaigns. Concept implementation and adaptation

executed on panEuropean level. Main focus is on influencer marketing through disciplines such as digital, eCRM and sales promotion.  

Daytoday management of longterm brand relaunch campaign, various new product and category launch activities and professional programmes. Coordination of different online advertising projects including eCRM programmes, website and content management,

banner and online tool development and promotional activities. 

Mediareach Advertising, London – Account Manager

Handling the following accounts: Central Office of Information COI, Department for

Business Enterprise and Regulatory Reform BERR and Sony Pictures. Contributed to

coordination of campaigns created for: Her Majesty’s Revenue and Customs HMRC,

Department for Children, Schools and Families DCSF and British Heart Foundation BHF.  

Development and daytoday management of integrated social marketing campaigns

aiming to raise awareness for National Minimum Wage, Tax Credit and Free Early Learning, focusing on the minority ethnic groups in the UK. Activities encompassed digital, eCRM, press, radio, pointofpurchase, experiential marketing and PR tools.  

Compiling pitch documents and proposals to acquire new business on accounts such as National Health Service NHS, Department for Transport DFS, London Development Agency LDA and Burger King. 

Publicis Hungary, Budapest – Senior Account Executive

Handling the following accounts: Hewlett–Packard, Heineken, UniCredit Bank, Coca–Cola, Coca–Cola Light, Nestlé Purina One, Purina CSB, Babyfood, L’Oréal Garnier, Whirlpool, SEB Group Tefal, Moulinex, Rowenta, HEFOP Hungarian National Governmental

Development Plan, Human Resource Development Program and Vitamor Hungarian jam

producer company. 

Concept development and daytoday coordination of locally created and adapted

integrated advertising campaigns implemented in Hungary. Highlights were on TV, radio, press, outdoor and sales promotion, complemented with experiential, direct and digital marketing solutions and PR. Regular contact with local clients and panEuropean


Management of BC and BB campaigns for awareness raising and coordination of new product launches and promotional activities such as Heineken 'GreenSpace', 'New Style', 'Thirst Talent Search', 'UEFA Sponsorship'; Coca–Cola/Light 'Coke Side of Life'; L’Oréal

Garnier 'Pure', 'Ultralift', 'Nutritionist'; UniCredit Bank 'Personal/Housing loan', 'Savings', 'Current accounts for SMBs'; Hewlett–Packard 'Solutions for businesses' and HEFOP

'Investment programmes for SMEs'.

Participating in new business activities by actively contributing to the compilation of pitch documents and proposals on accounts such as National Army, National Electricity Provider, Lakaskultura market leader interior design magazine and TV national TV channel.



Budapest Business School, College of International Management and Business

/ International Communication Programme / majoring in advertising,

Budapest, Hungary – Bachelor’s degree in Economics

Skills developed: regular group work in teams for improving my ability to present ideas and build working relationships.



Hungarian native, English fluent, French advanced
Intermediate language exams in English and French Business specialisation.

Other Skills

IT skills

MS Office , SiteCore CMS content management software, Rebus Paprika project management software and MS Project ; MS Windows Vista and Mac OS; Quark Xpress and Adobe Photoshop; coordination of

online project development in HTML and Flash environment.  

Professional trainings

Participated in IPA CPD Institute of Practitioners in Advertising, Continuous Professional Development, and

various communication, presentation and digital trainings and workshops. 

Driving licence – November,  


Travel, taiji/qigong, people, running, books, football, movies, martial arts, cooking, gym and house music.


COI / BERR: „Enthusiastic, passionate and dedicated. Ensured all the elements of the campaign were delivered.”

Hill’s: „Hugely committed and has an exceptional eye for details. Demonstrated all essential project management skills.” 

Effie Award Hungary: the Heineken 'GreenSpace' integrated campaign won bronze award for effective

communication strategy in in Budapest, Hungary.



Academic contact

Dávid Harsányi, Assistant Professor – Budapest Business School, College of International Management and


Tel:+ /; email: , web:

Address: BGF KKFK, Diósy Lajos utca, Budapest , Hungary 

Employer contacts

Ákos Misinszki, Client Services Director – Publicis Hungary

Tel: + ; email: , web:

Address: Naphegy tér, Budapest , Hungary 

Achala Odhavji, Managing Director – Mediareach Advertising

Tel: + ; email: , web:

Address: FBX, The Boulevard, Imperial Wharf, London SW TL, UK 

Jasvir Gill, Client Leader – Geoff Howe Marketing Communications

Tel: + ; email: , web:

Address: High Street, Hampton, Middlesex, TW GH, UK

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