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Street, Seattle, WA
| | linkedin.com/in/leepeterM.
and assertive Business Development, Sales, and Operations
Executive. Entrepreneurial leader with a B.A. in Marketing
and over years of media salesrelated success building superb corporate
results through human capital, international marketing, sales, senior
management, and training investment. Expert sales developer capable
of designing and executing strategic plans and negotiating winwin contracts
for terrific returns on investment. Collaborative innovator with an
ability to penetrate cultural barriers in order to consistently turn
corporate international sales revenue and expense challenges into success
Inception ~ MultiMillion Dollar Sales ~ Business Contracts ~ Media
Sales ~ Negotiation
and Development ~ Sales Training ~ Strategic Partnerships ~ Leadership
~ Public Speaking ~ Consulting ~ Strategic Planning ~ New Market Development
Mouth Forum, Seattle, Washington
Sales Trainer/Presenter Present
created a marketbased web corporation that enhances the relationship
between social media, networking, and small businesses to garner feedback,
ratings, and word of mouth referrals. Leads sales and management training
and recruiting, working handson with every client.
Invested and shepherded
successful operations in the United States, South Africa, Australia,
and New Zealand.
Voted best media
website – in South Africa.
business plans to local media executives to generate $M in new business
sales in under years.
of website code quality, ensuring % user community satisfaction.
in the media to gain buyin from new clients.
Keep it Local Project,” a marketing tool that directly reached
Solutions, LLC, Atlanta, Georgia
& COO of NRS, USA
& COO of NRS, Canada
President of Sales Training and Business Development
company and brought a marketing product to U.S., Canadian, and Central
and South American media markets. Leveraged success areas, identified
challenges, and implemented proactive solutions. Provided input to new
product development and analyzed need for implementing new systems.
Sat on Board of Directors and made strategic decisions. Hired, supervised,
disciplined, and developed employees at all corporate levels. Supervised
Senior Vice Presidents and the President of NRS Canada. Further established
divisions within company to support growth in Central and South America.
for a $M global business now in countries and languages with
over media markets. Television, Radio and Newsprint.
Contributed to the
worldwide growth of NRS from zero to over markets in years.
American entities to unprecedented doubledigit, yearoveryear growth
in revenue and profit. Improved on $M in revenue and a % margin.
company with U.S. profits, eliminating need for shareholders to invest.
Hired CFO and
repositioned the corporation to accommodate growth from to employees
and beyond in a collaborative, workhard, playhard culture.
and sustained infrastructure through abundant profits from U.S. and
Canadian organizations to outperform Australian company and UK counterpart.
Created two successful
homegrown Travel and Creative Services Departments as profit centers,
eliminating need to pay outside firms and reducing operating expenses
Created a customer
service department and implemented a CRM system to assess and improve
service. Tracked and reported information to account directors and cut
client attrition by %.
Consulting/IMI Consulting Ltd., New Zealand
Consulted on creative, media,
and management contracts in radio and music imaging for local clients
with BRG Philadelphia Music works, as well as NRS in North America.
Trained and assisted management with radio sales teams in New Zealand
and Australia, including TRN
NZ formally Radio New Zealand with radio stations and TTFM Melbourne.
Contracted to manage multiple agency accounts for local advertising
organizational and international cultural dynamics to catapult TTFM
team to nearly $.M a month from $.M.
Mentored and developed
sales staff for TRN and reduced turnover by % in New Zealand.
profitability and revenue growth within three months as contract General
Manager for Radio Otago.
and led stations to first and third ratings in a crowded radio market.
Zealand, Wellington, New Zealand
at local ski slope radio station, quickly exceeding expectations, leading
to position as Sales Manager for two stations. Oversaw company operations,
creative department, programming, budget, and sales. Managed sales team
of local managers and sales people. Worked with and trained sales
people at other radio stations.
an independent retail expo celebration in . Planned and executed
concerts and an Air Force flyover and managed talent, suppliers,
and a volunteer staff of , achieving a profit of $K and ,+
visitors over days.
profit at seasonal radio station during one year with poor conditions
and lowest skier turnout. Received national exposure and was picked
up in syndication.
department and introduced an innovative selling approach to drive a
profitable sales culture throughout the company.
Arts in Marketing
Wellington, New Zealand
of: Media Professionals Worldwide, Broadcast and Radio Professionals,
Trainers United Social Media Marketing Group, Social Media Today &
New Zealand Business Roundtable Board
Speaker and Trainer