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Operations Manager Technology Savvy
AREAS OF EXPERTISE
& Acquisition Lead Aggregator Programs Media Purchasing
Management Supply Chain Management Brand Architecture
WebEx Training and Recruitment
Retention Market Research/Analysis Trigger Programs
Influential Presentations Behavioral
Targeting Social Media
Business Plan Development Product
Positioning Viral Marketing
Direct Mail Management Project/Product
Management Graphic Design
ECommerce/EMail Campaigns Website
Management Trade Shows
Management Strategic Planning Affiliate Marketing
Internal/External Communications Tribureau,
PreScreen Revenue, Profit Growth
Board Member. Accomplished, seasoned, highly experienced professional
with background in acquisition, retention, multichannel, affinity,
recruitment, brand identity strategies, corporate operations and marketing
systems. Strong leader, with exceptional organizational/customer service
skills. Noteworthy innovator, introducing cutting edge methodologies
and concepts to increase productivity, cut costs, and improve customer
satisfaction. Talented executive of operations, project/product manager,
collaborating with internal/external vendors/departments linking together
Finance, IT, HR, Sales and Marketing to develop/implement fresh acquisition/retention
sales/recruitment solutions and tracking tools. Thought leader in brand
management/governance and strong contributor in building/supporting
team environment. Possesses a keen eye for corporate bottom line
initiatives, consistently increases profit margins, reduces expense
and improves market share. Credentials in international and behavioral
marketing, demographics, sociological and psychographic data enhancement.
Leader in new product launch and improving customer value. International
business intelligence experience with marketing neuroscience specialization
background. Fluent in Italian.
Freedom Mortgage Corporation,
Mount Laurel, NJ
all marketing operations and multiple teams dispersed over locations
across continental US of specialists in emarketing, graphic design,
copy writing, marketing coordination and management with solid handson
approach, cross marketing multiple business channels. Streamlined marketing
process. Charged with protecting corporate brand. Operates as
inhouse marketing agency negotiating vendor contracts/management, procurement,
supply chain. Manages full range of department functions, working with
accounting, managing P&L reports, partnering with other groups on
crossdepartmental projects. Identifies profitable trends and target
highvalue Electronic Marketing Portal with critical reporting capability.
marketing process, leading to spike in individual and team performance.
directed complex transition of marketing platform for company acquisition.
as external spokesperson with business bureaus, national trade associations.
Solutions, Montvale, NJ
CHIEF MARKETING OFFICER
Clevel management marketing for Empire Equity Group plus its family
of companies including mortgage institutions, private residence club,
property management group and insurance company. Operated as inhouse
marketing agency, negotiating vendor contracts/management, procurement,
supply chain; managed annual marketing budget in excess of $M.
high performing decision support system integrated with electronic marketing
portal delivering full reporting capabilities.
full marketing process to improve future performance.
Staten Island Bank &
Trust, New York, NY
executivelevel management marketing for company and its mortgage and
property management companies. Managed up to directreports,
full accountability for maintaining budget of
Streamlined entire marketing process.
inhouse marketing agency/creative director, managing procurement/supply
Won award from
American Marketing Association for yearlong creative efforts.
TPD Marketing, Graphics
and Communication Agency, Trenton, NJ
CHIEF MARKETING OFFICER
innovative marketing projects to myriad/extensive clients in wideranging
product/service industries, as well as nonprofit organizations. Recruited/trained/managed
over direct reports for cohesive, highimpact performance. Controlled
$M budget through analysis, forecasting, P&L management. Provided
handson client consultations leading to excellent client acquisition/retention.
Conducted high level presentations, guided media relations, planned
event/trade show events to heighten corporate profile. Built, relationships
with advertising firms, public relations agencies/vendors while managing
procurement supply chain.
award for campaign strategy from DM News.
eyecatching group award from Ad Age.
You a Tribal” Certificate from Marketing Tribes.
includes Multimedia Artist/Photographer position with International
Productions and Photography Studios.
Masters in Business Administration/Management
Schooled in Italy, Graduated with Honors
COMPUTER / SOFTWARE
Direct Mail/Lead Incubation Platforms, Web Platforms, MS Office Suite
Word, PowerPoint, Excel, Project, Access, Adobe Suite Acrobat Photoshop,
Illustrator, In Design, Quark, Photo Express, CD Creator, MS Windows
/// Professional, ME/XP Professional, Vista and Windows
National Association of Purchasing & Procurement Management Institute
of Supply Management National Association of Realtors National
Association of Mortgage Brokers Mortgage Bankers Association National
Association of Professional Photographers