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Beacon Point Ln Wildwood, MO h: c:
Business Development } Marketing Management } Sales Management
Core focus on the promoting specialized hosted online and mobile applications within to the publishing industry. Continued product development that serves both the needs of publishers, their advertisers and the end users. Increased attention on Salesforce.com Customer Relationship Management CRM, workflow effectiveness, and project management. Expansion of CRM to wider audience of users through training and integration.
Leadership Change Management Strategic Business Planning Market Analysis Marketing Planning CRM Implementation CRM Structure Sales Management International Expansion Mentoring & Training Goal Planning Strategic Alliances
Dirxion, LLC, St. Louis, MO May to Present Provider of hosted online and mobile versions of print publications for directory, catalog, magazine, guide, book, and journal publishers. Director of Sales Effectively transitioned Dirxion from a reliance on a limited number of large customers to a long tail focus on small, medium, and larger customers. Built sales team, developed goals, and established target markets. Implemented new contact management system resulting in improved sales effectiveness. Created new commission and incentives plans. Direct oversight of sales for online software and mobile applications. Developed business case and strategic sales plans for ongoing feature development within product lines. Increased product options and ROI programs for publishers. Development and strategic planning for each product. Ongoing sales team training and growth. Established and grew international customer base. Director of Marketing Oversaw the growth of marketing department to include graphics and social media experts. Focused on promoting the Dirxion brand and benefits of online digital publications. Directed the design and rollout of blog, new website, and social media elements. Created and managed Google Adwords for company promotion. Managed tradeshow scheduling, marketing, and readiness. Planned and executed email marketing campaigns. Updated branding to reflect more cutting edge technology. Director of Customer Relationship Management Full responsibilty for all aspects for implementation, structure, and rollout of Salesforce CRM across multiple company departments. Created adoption and training strategies and usage tracking. Established dashboards for goal tracking and activity planning. Created custom elements to increase automated workflow. Reduced sales cycle and increased contact rate.
Product Placement Manager Managed placement efforts for online and CD versions of phonebooks for major directory clients. Drove usage of digital format inside Fortune companies, government facilities, and educational institutions.
Major Accomplishments at Dirxion · Established and grew new products sales team with continued year over year growth of at least % · Maximized product placement calling results reaching over $ Million in revenue · Revamped marketing efforts from basic product support to a focus on brand exposure and customer acquisition · Designed and installed Salesforce CRM system which brought together all customer information and activity from the sales, marketing, production, and billing departments. · Exceeded annual goal out of years. · Expanded internationally with customers in Europe, Australia, Africa, South America, and India.
Allegiance Telecom, St. Louis, MO Provider of Competitive Voice and Data Lines May May
Statewide Account Executive Sales and account management of internet data lines, local and long distance voice service at competitive local exchange carrier. Targeted small and medium companies in across various geographic markets. Generated sales tracking and personal marketing plans adopted by full sales team. Major Accomplishments at Allegiance · Achieved company sales goal each month and reached Top nationwide sales recognition. · Led the introduction of combined voice and data connections · Secured first St. Louis branch statewide contract for voice service. Enterprise RentACar, Automotive Industry April May
Branch Rental ManagerKansas City and St. Louis, MO Responsible for all branch operations including; setting goals aligned with corporate expectations, business plan development, employee development and retention, accounts receivable, cost control, individual and businessto business sales, account acquisition, and fleet growth. Major Accomplishments at Enterprise · Assisted in growing St. Louis airport office to one of the largest and most profitable branches nationwide. · Aided in the transition after buyout of competing local rental car agency. · Managed increasingly larger offices with a focus on employee training, customer service and cost containment · Led citywide offices in customer satisfaction months consecutively
University of Missouri May Bachelor of Science in Business Administration Major: Marketing