Looking for career enrichment opportunities in Web Analytics & SEO with a frontline organization of repute.
< Professional with + years of experience in Web AnalyticsOmniture & SEO
< MCA with + years Experience in Web Technologies. Currently with Lenovo, Bangalore as Web Metrics
< Domain of Expertise in Web Analytics & SEO and handson experience in Knowledge Management, Web
Technologies, SharePoint etc.
< Handson experience in Market Research, Manual Testing and also in Automated Testing using Automated
Testing Tools for Intranet & Internet websites, Online Hotel Room Reservations and Online Air Ticket
THE KEY DELIVERABLES
Team Management: Monitoring the performance of team members to ensure efficiency in operations and meeting of
individual & group targets. Streamlining efforts for attainment of short and long term goals of the company taking
into care the mission and vision.
< Web Analytics: Marketing Campaign Planning, Managing reports and dashboards for the regions like Western
Europe and Worldwide. Proficient in Web Analytics Tools: Omniture Site Catalyst, Discover, Data warehouse,
Excel Client, Report Builder, Social Analytics, Digital Pulse, Dashboard Player & Click Map, Mobile Analytics,
Fiddler, Adplanner etc. Hands on experience in Google Website Optimizer testing tool.
< Search Engine Optimization: Optimize the websites for the major search engines and promote them to come up
in terms of Page Ranking in Search engines. Keyword Research, Keywords & Contents Optimization, On & Off
page Optimization, SEO & SEM campaigns, Link Building, Online Reputation Management etc.
< Web Management: Handson experience in managing Internet and Intranet websites, Web Designing,
Newsletters etc. Developing and designing web templates using Photoshop, Dreamweaver, HTML, CSS, Java
OCCUPATIONAL SCAN WITH ATTAINMENTS
Since Jan’ @
LENOVO, Bangalore Web Metrics
• Publish Daily, Weekly & Quarterly Sales and Campaign Reports.
• Generate Omniture Site Catalyst, Discover, Digital Pulse and Social Media Reports for different
• Performance Monitoring and Analysis of global websites using Omniture.
• Adhoc reporting and Analysis of data pulled from Omniture Site Catalyst and Omniture Discover.
• Worked with the stakeholders to define the Site tracking requirements.
• Analyze DG Campaigns, Keyword Analysis and Site Analysis.
• Technical Optimization, Link Building, Content Optimization, OnPage & OffPage Optimization.
• Automate and publish reports using Report Builder & Excel Client.
• Offered recommendations and performed analysis to optimize/improve the website.
• Measuring success of Products against the competitors.