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Joseph C. C. Chun Tao
Presently reside in Taipei. Taiwan. R.O.C. Cell :
Career Knowledge/Skills :
General workshop machine International marketing/Retailing/Sales
Technical & Customer support/service
Product / Project Management
Strong Asia product sourcing Furniture, Household, Consumer, Juvenile, Premium, and Sporting products.
Lajobi Inc. USA June to Febuary
Jajobi Inc., part of the NY listed Kids Brands Inc., is an over years old Juvenile design and importer, mainly on
Juvenile bedroom furniture, selling to all major US Retailers and Speciality Stores, with a sales volume of around
Asia Sourcing & Product Development Taiwan, China & SE Asia
Introduced new furniture categories, eg. RTA to their product range.
Help improve their vendor relationship significantly, within a short time.
Improved overall PD process, manufacturing and supply C.n.
Delta & Simmons Juvenile Furniture, USA May to August
Delta is an over years old USA Juvenile design and importer, mainly on Juvenile bedroom furniture, selling to all
major US Retailers and Speciality Stores, with a sales volume of around US$ million.
Director of Asia Operations, Sourcing & Product Development Taiwan, China & SE Asia
Responsible to source vendors and product development for export to the US.
Successsfully made Vietnam as a source location, and adding reliable China sources for Simmons.
Followup on projects from US with potential vendors and manage everything.
Oversaw projects with China & Indonesian vendors with plans to look into Thailand and India.
Also work on special projects, besides core products, for the owner of the company.
Was able to increase/improve Simmons supplier base with sound and good vendors within months.
With stable vendors, Simmons was able to concentrate on product development which helped increase their
Complete some major projects for owner, which was implemented into core product production.
Successfully helped Simmons enter into the KnockDown K/D furniture category.
Goodbaby Geoby Children’s Products Co., Ltd October to March
A local Chinese company and the world’s largest manufacturer of children’s products with a sales volume of US$
General Manager, Import and Export Department Khunshan, Shanghai
Responsible to upgrade customer service of Sales teams and at the factory level.
Create communication platforms from Sales to factory Management to better understand customer needs.
Help set up tracking meathods to improve manufacturing quality and efficiency.
Support/advise Purchasing Group on better material sourcing to obtain lean manufacturing cost.
Upgrade, set up and manage the window of Goodbaby for present and future customers per product
categories and geographical regions.
Lerado Industrial Company Ltd. March to September
A Taiwan company listed in the HK Stock Exchange and the second largest manufacturer of children’s products with
a sales volume of US$ million.
Electric Car Factory Manager Zhongshan, Guangdong
Manage daily operations and Sales division of factory.
Oversee Product development, Purchasing, Supply C.n, Production, Quality and Shipment.
Maintain constant material cost reduction, optimum production and Quality to keep or increase profit
Maintain or create new suppliers and customers towards future growth of company.
Provide short term, yearly and long term forecast or plans to Corporate for review and approval.
Plan staff or reorganize departments for streamline work efficiency to increase productivity.
Graco Children’s Products. a NewellRubbermaid division. December to December
A reputed US company in the Juvenile industry buying US$ million from Asia for export worldwide. Then and
presently, they’re the top two brand for Strollers, Pack N Plays, Car Seats, High C.rs, etc. in the US and EU
Sourcing Manager / Product Manager / Office ManagerBangok Taiwan, China & Thailand
Managed corporate reorganization, with input into new regional and corporate goals and strategies.
Managed key corporate business which accounted for % of total turnover.
Planned and managed projects, balance Quality needs, target pricing and on time delivery of core products.
Source for new suppliers and expand product line where possible.
Managed a full supportdevelopment, Production & Quality office in Bangkok, Thailand.
Oversee banking, payroll, budgeting, monthly financial statements, personnel policy, legal office
consultation and daily office management in Bangkok.
Started as a Product Development Engineer and earned promotion to run Bangkok office after a year.
Ikea Trading Far East Ltd. January to November
A reputed Swedish Furniture company buying US$ million of home products from Taiwan and exported
worldwide. Ikea Taipei was the first Asian sourcing office then, with scores of offices now dotting all over Asia.
Product Development Technician Taipei, Taiwan
Developed new products with counterparts in the US and Sweden.
Source and audit new and potential suppliers.
Managed projects from start covering vendor selection, costings, sampling, Quality testing and approvals till
Train and pass on Quality standards to inspectors.
Handle all claims within product range.
Handle projects in the Furniture, Wall/Floor decoration, Houseware, Children’s and some Sporting & Gifts.
Birthday : November th.
Birthplace : Kolkata, India. I’m a Citizen of Taiwan
Marital Status : Married
Language : Excellent English, Mandarin, Cantonese, some Taiwanese/Vietnamese/Hindi.
Computer : Windows , Words, Excel, Power Point, Email, others
St. Joseph’s High School, Kolkata, India
St. Xavier’s College, Kolkata, India
Don Bosco Technical School, Liluah, Kolkata, India
Diploma from City And Guilds Of London Institute, England
Competitive Marketing Strategies seminar by Dr. Wilton from University of California, Berkeley.
I’m an overseas Chinese born and educated in India in reputed English medium schools. Being born in
India, I am able to communicate very well in English, some Hindi Indian, and not to mention my
Cantonese, which is spoken at home.
My time in Ikea, Graco, Newell Rubbermaid, Lerado, Goodbaby, Delta and Lajobi brought me strong sourcing &
product development capabilities in Taiwan, China, Thailand, Vietnam and Indonesia; vast knowledge in a
factory environment; US/EU Juvenile markets; the Furniture, Hardware, Sporting and Premium Gifts
After my assignment in Bangkok for Graco, I’ve strengthened my Leadership and Management experience
and skills. Back in TW, I had the chance to venture into different product areas with Rubbermaid and
Graco Babycare. Working in Lerado and Goodbaby gave me extensive handson experience and
knowledge on product development/management, Sales and overall factory Management. My time at Delta
and Lajobi greatly added my handson experience in the very strict Standards of the US Juvenile furniture
category, specially Cribs.
With my strong Engineering background, I can create new/unique product categories and my multicultural
Management experience help me to fit easily and manage