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A Grant Street, Berkeley, CA.
To write copy that will
crazy glue the reader’s eye to the page then linger like a catchy
SOME OF THE THINGS
A food and fashion blog
Cocreator and writer
delicious copy for blog entries, shot and styled photographs and uploaded
text and images using Word Press.
Generated ideas, made
contacts, conducted interviews with designers, chefs and business owners
for blog posts.
Glamour Magazine sponsored
A fashion question and answer
website and Iphone application
and virtual stylist May present
Helped boost client
confidence by giving pertinent, ondemand fashion advice on both the
Iphone app Ask a stylist and web Whattowear.com platform.
Andrew Freeman &
Co. San Francisco,
A PR & Marketing firm
specializing in restaurants and hotels
Freelance copywriter January present
Created Press Releases, Concept documents, Media Briefs, Professional
Bios and other original copy.
Participated in planning and executing effective marketing campaigns.
Implemented and tracked social media campaigns.
Communications intern October January
with Cision and Vertical Response to effect marketing campaigns.
San Francisco Restaurants.com
Wrote mouthwatering reviews of San Francisco restaurants.
Freelance Blogger February present
Increased web traffic and prominence of site by blogging about hot,
fresh, just off the press news.
Diptyque San Francisco, CA
An exclusive Parisian perfume
house, specializing in candles.
Manager October February
Heightened brand awareness
by writing marketing materials, including direct mail and instore
Wrote Diptyque’s employee review form as well as other instore forms.
Assured more prominent company profile by introducing local merchants
to the brand through participation in neighborhood associations and
event planning committees.
Wolford San Francisco, CA August October
A luxury, Austrian readytowear
manufacturer, specializing in lingerie.
productivity goals by %, generating over % of total store sales.
B.A. Summa Cum Laude,
San Francisco State University August
Worked fulltime while
obtaining my B.A.
Fluent in Microsoft Office Suite, Adobe Photoshop, Illustrator and
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