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<pre>Array ( [var] => cut_url ) </pre> Resume for Christine M. for Executive Manager / Retail in Sydney, Australia. Search More Resumes for Executive Manager on Resumark.com #1GZHNNP31
 

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Resume for Christine M. for Executive Manager / Retail in Sydney, Australia




Occupation: Executive Manager Industry: Retail
Country: Australia City: Sydney
State: New South Wales ZIP: 2046



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|GENERAL MANAGER |
|National Retail Operations • Revenue & Profit Growth • People Management • Strategy Development|
| |
| years experience in providing strategic advice and direction of retail brands, categories |
|and business systems to achieve customer satisfaction and overall business results. Deep |
|skills in developing strategies inclusive of new product innovation, brand extension, |
|acquisition, sales and operational optimisation and managing projects endtoend to deliver |
|commercial growth. |
|Customer and people focused leader with a consultative and engaging style resulting in staff |
|commitment to delivering high standards and quality customer service. |
|_______________________________________________________________________________________________|
|_____ |
| |
|VALUE OFFERED |
| |
|National retail brand experience with clients such as M, Mars, Wrigley, Optus, Coles, |
|Australia Post, Westfield, Big Pond, Amex, CCA, Hungry Jacks, SONY, HOME Hardware, JB Hi Fi, |
|Metcash, VISA, Virgin, Tabcorp and Foxtel |
|Leading crossfunctional teams including operations, sales, marketing, merchandising, legal, |
|operations and finance. |
|Strategy development including brand positioning, financial models, IT systems, consumer |
|research, incentive schemes, training plans |
|Profit and loss accountability incorporating sales driving, margin widening and cost |
|controlling plans |
|_______________________________________________________________________________________________|
|__ |
| |
|CAREER SUMMARY |
| |
|Creative Activation General Manager, Operations – Utopia Sales |
|General Manager – MSAa |
|National Program Director – Optus |
|International Travel |
|Franklins Ltd Business Manager – Corporate Brands |
|National Category Manager – Dairy |
|_______________________________________________________________________________________________|
|_____ |
| |
|PROFESSIONAL EXPERIENCE |
| |
|CREATIVE ACTIVATION |
| |
|Creative Activation is an agency comprising of “Best in Class” Brands who collectively |
|Create, Execute and Measure Brand Strategies for leading brands throughout Australia & New |
|Zealand. Categories include FMCG, Pharmacy, Banks, Hardware, Newsagents, IT/Communication, |
|Entertainment/Leisure, Mass Merchants, Big Box retailers, Department Stores, |
|Telecommunications, Retail Kiosks |
| |
|Played a key role in the executive team developing strategies to provide client partners with |
|the retail insights, strategies, training, solutions and technical expertise to deliver a |
|competitive point of difference |
| |
|General Manager Operations Utopia Sales. – . |
|Utopia Sales are one of the specialized brands, within Creative Activation, primarily executing|
|Ranging/Replenishment, planogram implementation and off location displays. Core clients: M, |
|Mars, Wrigley, Optus, Coles, Australia Post and Activision Blizzard. |
|Charged with designing new business systems for cost savings and client satisfaction; |
|Developing business positioning; Financial modelling; Systems, procedures and structure to |
|support core clients. EBIT P&L responsibility for operations. Infield execution of client |
|requirements of ,+ activities per month. Led a team of eight direct reports, + |
|indirect reports. |
|Key Achievements: |
|Business growth of % |
|Realized cost savings of K |
|Team retention at % FY |
|Design and implementation of the Planogram division and IT platform |
| |
|PROFESSIONAL EXPERIENCE Continued |
| |
|General Manager MSAa. – . |
|MSAa is the leader in retail behaviour providing the expertise to accurately ’measure’ brand |
|retail strategies as part of Creative Activation’s Create, Execute and Measure offering. |
|Services include: Education Programs, Mystery Shopping, Compliance and Process Auditing, Retail|
|Analysis, Sales Incentives, Program Design and Strategic Solutions. Client base: Westfield, |
|Optus, Big Pond, Amex, CCA, Hungry Jacks, SONY, HOME Hardware, JB Hi Fi, Metcash, VISA, Virgin,|
|Tabcorp and Foxtel. |
| |
|EBIT P&L responsibility and Proprietary Information system development. New business |
|development. Led a team of twelve direct reports and , in the field. |
| |
|Key Achievements: |
|Designed and setup MSAa business division for Creative Activation |
|% delivery of budget EBIT |
|Doubled the size of the business income |
|Secured and directed the implementation of the global Westfield account |
|Developed successful partnership with Optus for more than seven years |
|Designed and implemented proprietary IT platform for recruitment and data capture |
| |
|Creative Field Marketing, National Program Director Optus. – . |
|Account Management and strategic direction for several divisions and client partners of Optus. |
|Services included: Field and Sales Management teams, Education Programs, Compliance and Process|
|Auditing, Retail Analysis, Sales Incentives, Program Design and Strategic Solutions. Client |
|base: Optus PrePaid, PrePaid Services, Optus World, Optus Business Direct, Telechoice, |
|Network Communications, Living Digital, COne, Strathfield. |
| |
|Responsible for financial management of client accounts. New business development. Facilitation|
|and development of team and client training sessions for major projects. Led a team of eight |
|direct reports and + in the field. |
| |
|Key Achievements: |
|% delivery of budget Billings and Margin |
|Year on year marketshare leaders in the PrePaid market |
|Secondment by Optus to the dual role of National Account Management role for Coles Myer |
|Limited, whilst managing existing National Program director role for six months |
|Successful acquisition of a second term of the Optus business |
|______________________________________________________ |
| |
|FRANKLINS LTD |
| |
|Franklins Ltd was the third largest Retailer in Australia once generating $ Billion per annum.|
|The philosophy of delivering top value for money through low overheads underpinned the business|
|as it grew. |
| |
|Business Manager Corporate Brands. – . |
|Responsible for strategic management, full P&L responsibility, new product development, global |

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