Resume for Venkatadri C. for Other / Retail in Bangalore City, India
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Venkatadri N. C.
Senior Management Professional Retail Operations Specialist
With organizations that need to ignite Business Development & Retail Programmes
Preferably in Retail, Manufacturing, Trading & Service Industry
A performance driven professional, with strong qualifications in handling various facets of Retail Operations
inclusive of Set Ups / Operations, Training, Business Development, Merchandising, Client Relationship
Management and Team Management. At ease with budget limitations, deadlines, and high pressure situations.
Qualified MBA, which seeks to leverage experience and business acumen as well as learn from accomplished
peers, while continuing to work in the industry.
Possess nearly years of experience, building businesses, leading operations and delivering sustained
profitability and growth in dynamic conditions.
< Displayed proficiency in administering retail functions with involvement in Sales & Business Development
Operations and attaining the predesignated business targets.
< Merit of being associated with country’s renowned organizations viz., Wadhawan Retail Pvt. Ltd.,
Smart Retail Pvt. Ltd. and To Enterprises Pvt. Ltd., etc.
< Holds the credit of exploring new markets, standardizing operations, initiating restructuring
business activities for escalating turnovers & achieving goals.
< Adroit in handling all the Retail Operations Detailed Market Analysis, Range & Product Selections,
Visual Merchandising, Marketing and Client Servicing.
< Worked towards the expansion of the overall retail network and demonstrated ability of
leading diverse teams of professionals to new levels of success in cuttingedge markets, and
< Possess excellent relationship management and communications coupled with abilities in
leading and motivating teams.
AREAS OF EXPERTISE
Strategic Planning Operations Management New Setups/ Growth
Merchandising Client Servicing Store
Product Launch Coordination
Shrinkage Control Sales Promotions Market Surveys
Business/ Sales Planning Team Management Vendor Negotiations
Cost control Space Management SOP Design &
< Applied knowledge and expertise in creating opportunities and expanding businesses in Retail Sector.
< Overseeing wide gamut of retail operations, strategizing longterm business directions / operational plans to
ensure maximum profitability in line with organizational objectives.
< Honed expertise in Business Development, with focus on overcoming complex business challenges &
making highstakes decisions using experiencebacked judgment, strong work ethics & irreproachable
< Experience bandwidth includes effectuating business plans operations for overall development &
accomplishment of top and bottomline profitability.
< Displayed entrepreneurial skills through operations, inclusive of:
• Designing operations and manuals, KPA’s and KPI’s, Standard Operating Procedures
Manual, training staff in all areas of retail – operations, company, product and customer service.
• Handling space planning, visual merchandising and implementation of retail outlets.
• Ensuring that visual merchandising is consistent with customers’ expectations of the brand.
• Margin negotiations/increasing rupee gross margin and Inventory management in
accordance to budgeted sales.
< Have consistently grown across the hierarchy and successfully delivered at senior to top level positions. The
breadth of experience covers:
• Managing customer centric operations & ensuring customer satisfaction by achieving
delivery & service quality norms and creating as well as sustaining a dynamic environment
that fosters development opportunities and motivates high performance amongst team members.
Head Operations with Wadhawan Retail Pvt. Ltd., Smart Retail Pvt. Ltd. Bangalore
Growth Path with Highlights
Head Operations Since Feb’
< Led the operation for retails stores with the average stores size of sqft with the annual sales
turnover of Cr.
< Efficiently reduced Labor CostÊand successfully developed the store standards.
< Played a key role in developing and maintaining effective operational support systems including Cash
Management Systems, Inventory Control System & updating Merchandising Programs.
< Pivotal in designing, executing, analyzing and improving all aspects of the service delivery under a
comprehensive and unified vision.
< Holds the distinction in implementing organizational controls at store level and enhancing operational
efficiency to enable higher level of profitability and future business developments.
< Played a key role in preparing budgets and monitoring targets achievements by driving revenue growth as
well as sales volumes
< Overall Inventory control coordinated for the unit and tracked inventory Loss.
< Effectively controlled the shrinkage from % to .% by introducing new loss prevention policies and
< Efficiently done the catchment analysis for all the Smart Stores.
< Participated in the new stores opening.
< Developed and implemented the stores SOP
< Holds the merit of introducing the Green Wednesday Concept along with the Category Head
which became the USP for Smart Stores.
< Recognized each year by company for meeting financial and operations goals.
Sr. Manager – Sales &Operations Apr’Jan’
< Handled the operation for stores across Karnataka with the average stores size of sqft with the
annual sales turnover of Cr.
< Spearheaded all factors affecting the profitable performance of the region Sales, Loss Dump in F&V,
Damages & Expiry of FMCG and Staples, Operational Costs & Over Heads Rent & Maintenance, EB, Carry
< Pivotal role in pushing private label sales in all stores and ensuring availability with the help of B&M so that
GM% of the outlet will increase.
< Utilized the tools of rewards and incentive to drive the performance of employees and reduced attrition.
< Liaised with training resource to identify employees to be trained &ensured certification of all frontend
employees in SOP.
Area Manager – Sales &Operations Oct’Mar’
< Assisted and guided the Store Manager in all operational issues.
< Instrumental role in breaking up the agreed store target for the month into achievable day wise targets
basing on the daily trends which in turn was split into department wise targets.
< Corresponded with Projects Department for:
• Analyzing the property in terms of area catchments and customer profile.
• Probable business which can be done in the property.
• Competition whereabouts and their approximate business.
• Checking of layouts.
• Following up with the projects about the work progress.
• Taking over the property from projects for pre opening preparations by the Operations Team.
< Organized final Interviews for candidates for managerial positions after HR Scrutiny, appraisals for all the
staff of the region, disciplinary action on staff in coordination with LP Department.
< Coordinated with the Trainers to train the new recruits and executed the Star of the Month Program for CSA
at Store Level.
< Interacted about the planogram of the store, layout changes and suggested new SKU’s for the store.
< Significantly executed & coordinated store launch activities like Leaflet Distribution, Paper Advertisements
Privilege Card Campaigns, etc.
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