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Gabriel Dr. , Waukesha, WI
and Business Developer with years of experience in sales and marketing,
human resources, loss control, team building, and customer relations.
Instrumental in long and shortterm strategic planning, sales and marketing
reorganization, and implementation of quality programs with P&L
responsibility. While increasing net worth annually, have transformed
businesses into professionally managed organizations increasing both
revenues and customer growth. Strengths and expertise in:
and Process Improvements
Sales and Business
Profit and Loss
Union and Nonunion
HR Policy and Employee
Complete Warehouse &
Distribution, Milwaukee, WI
Responsible for sales at
four warehouse locations, plus general commodities freight sales of
both LTL and Truckload on company trucks and
for nationwide freight brokerage. Responsible for DOT
safety compliance and maintenance for fleet of tractors and trailers.
program which included adding new accounts, develop top target accounts,
distributing quarterly mailers, and designing product literature.
Developed and manage
driver safety program. Successfully passed DOT compliance audit.
intervals, developed tire program and improved fleet fuel economy .MPG
PACCAR Leasing Co.,
Dallas, TX –
Responsible for sales and
operations for two North Texas branches with over
heavy and medium duty trucks, and employees. PACCAR Leasing is
a division of PACCAR Financial; PACCAR is the manufacturer of both Peterbilt
and Kenworth trucks.
at both the Grand Prairie and Fort Worth locations after revenue growth
and customer service standards had become stagnated. Assumed the
responsibility of reengineering the sales and operational functions
upon transfer from the Dallas branch.
Hired and developed
new team of sales and operational personnel, which resulted in the retention
of three key accounts.
growth in the Fort Worth market by improving service and repair turnaround
Grand Prairie customers by addressing all service related issues, ensuring
turnaround expectations were met daily.
margins at both branches meeting the operating plan goal in .
Custom Freight Managing,
Inc., Milwaukee, WI –
Partner, Vice President
Dedicated Trucking, Freight
Brokerage, Driver Leasing and Trailer Rental for this
$M freight company.
from trucks to over with addition of three, new dedicated accounts.
scope to include transportation of intermodal containers, which resulted
in an elimination of unnecessary empty miles.
all safety and DOT compliance.
Siva Truck Leasing / Driver
Leasing Midwest, Milwaukee, WI
Formerly Central Truck
President, Sales Manager
Formed partnership with
owner of Central Truck of Milwaukee to
start up a truck rental and leasing company. Company was later merged
with Siva Truck Leasing in . Client base included national
and local businesses involved in transportation, retail sales, food
service, warehousing, and manufacturing. Driver Leasing Midwest
was a provider of temporary and permanent driver labor.
with six rental trucks with zero employees and grew to rental trucks,
leased trucks, and three employees in less than two years.
Oversaw all strategic
planning, marketing, and operations functions.
Formulated new sales
process directed at improving telemarketing and direct marketing efforts
union contracts with Machinists Union.
base at Driver Leasing Midwest by over %.
Developed and implemented
policies, benefit plans, and employee manuals for Driver Leasing Midwest.
Awarded the National
Lease Leadership Circle Award . Sales department achieved Masters Club
Olson Truck Leasing,
Milwaukee, WI –
Vice President, Sales
Responsible for all P&L,
strategic planning, marketing and operational functions of this fullservice
truck rental, leasing, and truck repair company. Operated three facilities
in southeastern Wisconsin serving client companies throughout the Midwest.
Created and executed
solid market planning and development strategies to the organization's
longterm planning process.
Developed and implemented
Total Quality Management systems throughout the entire company.
growth and expansion with the roll out of new services and locations,
including expansion in Waukesha and Racine. Responsible for new product
introduction including a contract maintenance program, industryleading
mobile repair shops, trailer repair facility, and straight truck and
semitrailer rental locations.
Served as the editor
of the employee procedure manual and The Olson Newsletter.
Recognized for demonstrated
sales and operations accomplishments by receiving: Amtralease
Member of the Year; the Amtralease Maintenance Member of the Year ..
Rollins Truck Leasing, Milwaukee, WI
Fleet Maintenance Manager,
Jewel Food Stores, Melrose Park, IL
Private Fleet Manager,
The Quaker Oats Company, Schaumburg, IL
Courses – Business Administration, Lewis University,
Management, Purdue University, Lafayette, IN
and CIVIC AFFILIATIONS
Montessori School Board Member – ; President –
Association of Milwaukee, President ; Treasurer – ; and
– and – ,
Organization Football & Basketball