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Kaitlin M. linkedin.com/in/kaitlinM.
University of Washington, Class of , Graduate Certificate in Advanced Interactive Marketing
Seattle Pacific University, Class of , Bachelor of Arts in History and Creative Writing
University of Salamanca, Spain, Study Abroad , Spanish and Iberian History studies
Excellent project management, time management, and communications skills ?
Wellrounded online marketing skills in SEO, PPC, and social media
Intermediate web editing skills via Dreamweaver CS.; knowledge of HTML, CSS, Wordpress
Intermediate skills in Photoshop CS and InDesign CS?
Diverse writing portfolio for both print and web; passion for persuasive content
Wide knowledge base of Latin America travel ?
Conversant in Spanish
Marketing and Web Development, SouthAmerica.travel LLC, January present
Optimize site structure, focusing on UX, SEO, and mobile compliance
Singlehandedly manage linkbuilding campaign, article syndication campaigns, and travel blog?
Optimize email marketing program, focusing on segmented A/B testing and lead nurturing
Manage social media presence, including Facebook app development, promotions
Assist in PPC accounts, especially Facebook paid search
Monitor SERP rankings and site analytics?
Travel Advisor, Latin America For Less, July December
Promoted to Travel Advisor because of my vast knowledge of Latin America travel and sales proficiency
Handled an average of clients a month, each with customized itineraries
Provided personalized customer service – even call the clients during the trip to check up
Web Content and Marketing Team Writer, Latin America For Less, May July
Lauded for my efforts in the content review campaign, which saw our SERP rankings soar for a variety of keywords
Optimized online content for website, blog, enewsletter, and articles for article marketing sites
Freelance Copywriter, Ecopywriters.com and BlueGlass Interactive, July Jan
Web & Editorial Intern, Seattle Metropolitan Magazine, Sept April
Earned “Best Catch of the Month” award for catching the most egregious typo
Performed meticulous copyediting, factchecking, and researching for print and web – even dug up microfiche
Developed a perverse fastidiousness in uploading CMS content with a keen eye for errors
Consistently contributed to arts & culture and food blogs
Web Editor and National Events Intern, Image Journal, Sept June
Oversaw website migration of hundreds of pages to an onlinebased CMS
Coordinated a weeklong arts workshop, involving months of phone calls, factchecking, and organizational prowess
Contributed literary book reviews for email newsletter ImageUpdate
Leadership and Volunteer Experience
Social Media Coordinator, Every Nation Church Seattle, March present
Freelance SEO Consultant, Simplicity D‰cor, Madre Tierra Hotel and Spa, and others, October present
Creative Writing Teacher and AfterSchool Tutor, Seattle Tutoring Center, June April
Vice President, Ivy Honorary Mortarboard, September June
Team Leader, Union Gospel Mission Women and Children’s Shelter, September June